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Investor Proofing & Startup Benchmarks
Forecastr Fundraising Benchmarks for Early Stage Startups
Forecastr Fundraising Benchmarks for Early Stage Startups

Researched Benchmarks for Hiring, Revenue Growth, Capital Requirements, Unit Economics, Expense Metrics, and Customer Churn!

Kelvin Hudson avatar
Written by Kelvin Hudson
Updated over a week ago

Topics Covered in the PDF:


Revenue Growth

  • The very early days

  • The Have and Have Nots

  • Triple, Triple, Double, Double, Double (T2D3)
    โ€‹

Hiring

  • Early Focus on Engineering

  • Industry Exceptions

  • Series A Hiring

  • Remote Work is the New Normal

  • Headcount Doubles at $25M

Capital Requirements

  • Pre-Seed

  • Seed

  • Series A

  • Series B

  • Series C

Unit Economics

  • The Rule of 40

  • The Rule of 4

  • LTV:CAC - The Rule of 3

Revenue Growth

  • Research & Development

  • General & Administrative

  • Sales & Marketing

Customer Churn

  • ARPA and Churn

  • Monthly Gross MRR Churn by MRR Band

  • Gross Churn, Net Churn, Logo Churn, Revenue Churn

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